Technical Analysis of 'Sweater Weather' by The Neighbourhood (00:00 to 01:27)
Having done this technical analysis, I now feel that I fully understand the bands
motif's and attitudes towards their style. I believe the
black and white colour grade plays the largest part in
conveying their image; the idea of
post modernistic retro look; the slicked hair, the leather jackets, the record shop, the vintage car and so on and so forth. Therefore
mise-en-scene is key for our video; we need to emulate that style of retro/indie that is
conventional of this
genre of music. Furthermore, on a more technical note, their exploration of more interesting shots is evident.
Wormseye in particular was noticeable due to the r
estricted frame which in turn caused
disjuncture. In addition, the striking
slow motion shots were very visually arresting, in particular the car shot, but on a par with this was the very quick snipped shots which, although couldn't always be made out, made the video
fast paced and interesting to watch.
Depth of field was also experimented with, including the likes of
pull focus, which is another conventional feature of the genre and something we are going to include in out piece.
Well done, good observations and link to concept development L4
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