The Neighbourhood - I Love You
Analysis:
- Black and white scheme which amplifies the bands indie image
- Connotes anti-conformity with the upside down house, and upside down 'cast system' triangle
- These are juxtaposed with the heart in the middle, which could connote love and compassion in between all the anti-establishment messages
- No linguistic signs present, the meaning of the cover is implied through the images not text
- The images anchor the sounds heard on the album, dark schemes with meaningful and political messages in front of melancholy sounds and rhythms
- Another signifier would be the clouds in the background represented with a black and white colour scheme, these could connote freedom as clouds are connected with skies which are very spacey
- However with the black and white it looks like a dark setting you might associate with rain clouds, this is quite an unconventional use of this image as it would normally be used to connote 'blue skys' and freedom
- This album is a good promotion of the product (the band and the music) as it will relate to its target audience through its unconventional look which fits the indie genre, therefore it would appeal to teenagers and youths that are into the indie genre and would like the darkness and anti-conformity messages embedded into the album cover
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